Hello, I’m Alex also know as Ali and have been a makeup artist for nearly 30 years.
I was always fascinated from an early age watching my Mother getting ready for a night out and loving the glow and confidence it gave her. I love the power of makeup and how it transforms not only the way you look, but also how you feel. I still believe the getting-ready process is such a special part of the day or night ahead. My passion lies in creating confidence, enhancing natural beauty and helping every client feel like the most empowered version of themselves.
After graduating from the London College of Fashion in 1998, where I studied fashion styling for hair and makeup, I began my career with Bobbi Brown and MAC Cosmetics. I later had the privilege of assisting industry greats Terry Barber & Charlotte Tilbury across multiple Fashion Week shows, experiences that shaped and refined my creative makeup approach.
Over the years I’ve built a loyal and diverse clientele, working with A list talent including Poppy Delevingne, Kirsty Allsopp, Becky Adlington and Billie Piper. My commercial portfolio includes brands such as Paul Smith, New Balance, Triumph, Bamford and Speedo.
My Expertise
With over 28 years specialising in bridal and event makeup, I am known for creating bespoke, naturally flawless looks that enhance your features and leave you feeling the best version of yourself. I am equally passionate about teaching Makeup lessons in small groups or 1-1 at my studio in Cropwell Bishop, Nottinghamshire. My goal is to help you feel confident recreating your favourite looks at home.
My professional kit features luxury brands including Dior, Charlotte Tilbury, MAC and Armani. I welcome clients to bring their own products too, ensuring everything works seamlessly with what you already love.
Since 2019 I also started offering microblading- a semi-permanent makeup designed to restore fine, sparse or over plucked brows in a natural, flattering way that elevates your overall look.
Whatever the brief I look forwards to working with you to help create your desired look, leaving you feeling the best version of yourself. I will always deliver a friendly and professional service.
Hello, I’m Alex also know as Ali and have been a makeup artist for nearly 30 years.
I was always fascinated from an early age watching my Mother getting ready for a night out and loving the glow and confidence it gave her. I love the power of makeup and how it transforms not only the way you look, but also how you feel. I still believe the getting-ready process is such a special part of the day or night ahead. My passion lies in creating confidence, enhancing natural beauty and helping every client feel like the most empowered version of themselves.
After graduating from the London College of Fashion in 1998, where I studied fashion styling for hair and makeup, I began my career with Bobbi Brown and MAC Cosmetics. I later had the privilege of assisting industry greats Terry Barber & Charlotte Tilbury across multiple Fashion Week shows, experiences that shaped and refined my creative makeup approach.
Over the years I’ve built a loyal and diverse clientele, working with A list talent including Poppy Delevingne, Kirsty Allsopp, Becky Adlington and Billie Piper. My commercial portfolio includes brands such as Paul Smith, New Balance, Triumph, Bamford and Speedo.
My Expertise
With over 28 years specialising in bridal and event makeup, I am known for creating bespoke, naturally flawless looks that enhance your features and leave you feeling the best version of yourself. I am equally passionate about teaching Makeup lessons in small groups or 1-1 at my studio in Cropwell Bishop, Nottinghamshire. My goal is to help you feel confident recreating your favourite looks at home.
My professional kit features luxury brands including Dior, Charlotte Tilbury, MAC and Armani. I welcome clients to bring their own products too, ensuring everything works seamlessly with what you already love.
Since 2019 I’ve also started offering microblading- a semi-permanent makeup designed to restore fine, sparse or over plucked brows in a natural, flattering way that elevates your overall look.
Whatever the brief I look forwards to working with you to help create your desired look, leaving you feeling the best version of yourself. I will always deliver a friendly and professional service.
” MAKEUP isn’t just about LOOKING GOOD,
IT’S ABOUT FEELING confident and empowered “
My Services
Bridal Makeup
Bespoke bridal looks to enhance your natural beauty and confidence.
Makeup Lessons
Learn the techniques to create your own flawless look at Alex's Studio.
Treatments
Microblading and Dermalux for beautiful skin and perfectly shaped brows.
Commercial
Creative, professional makeup for shoots, campaigns and fashion projects.
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